International marketing
There are 107 Articles in this section
External Data and their importance in an Internationalisation process
Published by Marzia Moccia. .
Planning Internationalisation SME International marketing International marketingExternal Data and their importance in an Internationalisation process [ Read all ]
Food & Beverage World Trade in 2023: premium-price sales shine
Published by Marcello Antonioni. .
Premium price Food&Beverage Conjuncture Uncertainty International marketingAt the end of the year, an increase of just 3 percent in euros is expected in overall flows; by over 18 percent with reference to flows in the highest price ranges [ Read all ]
Home Products: world trade declining in 2023, but not in the premium segments
Published by Marcello Antonioni. .
Premium price Slowdown Home items Conjuncture Industries Uncertainty International marketingAt the end of the year, an overall decline in the world trade of Home Products is estimated, concentrated, however, on the lower price segments [ Read all ]
Pre-final figures for 2023: world trade of the Fashion industry declining, but with differentiated performances in terms of price ranges
Published by Marcello Antonioni. .
Premium price Slowdown Fashion Conjuncture Consumption pattern Uncertainty International marketingAt the end of the year, an overall decline of 5% in euro values is estimated, but with significant increases in sales in the mid-price range, compared to a sharp decline in the lower ranges [ Read all ]
Ecological transition and digitalisation to support world sales of Electronic Components and Electrical Engineering
Published by Marcello Antonioni. .
Slowdown Planning Electronics Forecast Industries Uncertainty International marketingDespite the slowdown in the international economy, decidedly positive growth rates are expected from this sector over the next four years, faster than the average of the 2010s [ Read all ]
Machinery: premium segments have been growing in 2023
Published by Marcello Antonioni. .
Premium price Slowdown Industrial equipment Competitor analysis Uncertainty International marketingAs in the pandemic crisis, in 2023 investments in machinery aimed at improving the competitiveness of client companies have probably been favoured [ Read all ]
Home Textiles, a sector particularly resilient in the first half of 2023: what are the prospects for the second half of the year?
Published by Marcello Antonioni. .
Slowdown Planning Conjuncture Forecast Export markets Uncertainty International marketing Made in Italy International marketingAn analysis of the performance of international competitors and markets in the average 2023 [ Read all ]
The pricing policies of main exporters of Handbags and Travel bags
Published by Marzia Moccia. .
Premium price Competitor analysis Foreign markets Uncertainty International marketingThe analysis of pricing policies applied by different competitor countries can become information of high strategic value for companies in the sector [ Read all ]
Household Products: the BLue OCean (BLOC) markets to focus on
Published by Marcello Antonioni. .
Home items Marketselection Export markets Foreign markets Uncertainty International marketingHousehold Products: the BLue OCean (BLOC) markets [ Read all ]
Mechanical Engineering: the BLOC markets of the industrial plant sector
Published by Marcello Antonioni. .
Marketselection Metal industry Foreign markets Uncertainty International marketingIn 2022, a new high point was reached for world trade in the sector, thanks to the presence of various markets in an acceleration phase [ Read all ]