Internationalization and Digitalization

Published by Marcello Antonioni. April 17, 2020 .

SME Planning International marketing Internationalisation Importexport Foreign markets Export markets Digital Export

From unbundling to differentiation-based globalization: which opportunities for SMEs? [ Read all ]

Export Checkup: preparatory activity for internationalization planning

Published by Marzia Moccia. April 17, 2020 .

SME Planning International marketing Internationalisation Importexport Foreign markets Bestpractice International Marketing

The relevance of the Export Readiness evaluation for the definition of target markets [ Read all ]

Remote Management of Foreign Customers

Published by Valerio Ronci. April 17, 2020 .

SME Planning International marketing Internationalisation Foreign markets Digital Export

New ICT technologies allow Small or Medium-sized enterprises to put the customer at the centre of their business activities. [ Read all ]

Trade imbalances and multilateralism

Published by Giulio Grisanti. March 4, 2020 .

Macroeconomic analysis International marketing Internationalisation Free trade agreements Economic policy Global Economic Trends

Which countries have benefited from multilateralism and what are the reasons for trade imbalances? [ Read all ]

How to Succeed in Foreign Markets: Tools and Methods for SMEs

Published by Marcello Antonioni. July 2, 2019 .

SME Planning International marketing Internationalisation Bestpractice Internationalization Tools

ExportPlanning's Approach: integrated phases in a single process [ Read all ]