Planning
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Green Transition drives Global sales of Switchboards
Published by Marcello Antonioni. .
Planning High-tech International marketing Uncertainty Conjuncture Slowdown Foreign markets Export markets Foreign market analysisThe excellent performance of global exports of switchboards: which are the most driving international markets in 2023? Which are the best performing competitor countries? [ Read all ]
Home Textiles, a sector particularly resilient in the first half of 2023: what are the prospects for the second half of the year?
Published by Marcello Antonioni. .
Planning International marketing Uncertainty Made in Italy Conjuncture Slowdown Export markets Forecast International marketingAn analysis of the performance of international competitors and markets in the average 2023 [ Read all ]
ExportPlanning revamps to improve user experience for its users: the new version of the platform is online
Published by Marcello Antonioni. .
Planning Export Internationalisation toolsData and Tools for Success in International Markets [ Read all ]
Data Visualization and Reporting Software to make internationalization decision-making processes increasingly cost-effective
Published by Marcello Antonioni. .
Planning Internationalisation International marketing Check performance Bestpractice Data visualization Internationalisation toolsExportPlanning tools to support data-driven decision-making processes [ Read all ]
The BLOC markets push world trade in Home Textiles to All-time high
Published by Marcello Antonioni. .
Home items Planning International marketing Foreign markets Consumption pattern International marketingIn pre-final 2022, world trade in the sector reached a new record, both in terms of values and at constant prices, thanks to the presence of several BLue OCean (BLOC) markets [ Read all ]
Paper converting and converting machines: the opportunities of international markets in a phase of "structural" acceleration
Published by Marcello Antonioni. .
Asia Planning Industrial equipment International marketing Uncertainty Marketselection Slowdown United States of America Foreign markets Export markets Foreign market analysisA couple of cases of high potential markets for exporters of paper and converting machines [ Read all ]
Entry Strategy Assessment: a new tool to support the Market Entry Strategy
Published by Marcello Antonioni. .
Planning Internationalisation International marketing Internationalisation toolsTo identify the winning strategies of entering the target market [ Read all ]
ExportPlanning Market Selection: a User Guide
Published by Marzia Moccia. .
Bestpractice Planning International marketing Marketselection Export markets Internationalisation toolsExportPlanning's indicators of opportunity, reliability and accessibility for an effective market selection [ Read all ]
How to evaluate the success of a marketing mix
Published by Rina Villaruel. .
SME Bestpractice Internationalisation Planning International marketing International marketingSetting up some methods to evaluate the marketing mix performance is key to every firm's marketing strategy [ Read all ]
"Place" in the 4Ps of Marketing Mix
Published by Rina Villaruel. .
Planning Bestpractice Export Internationalisation International marketing International marketingCustomer needs, along with the nature of the product, significantly impact product distribution [ Read all ]