International marketing


Latest articles: International marketing

There are 153 Articles in this section

Woodworking machinery: Italian exports grow

Published by Mauro Badanelli. .

Internationalisation Industrial equipment Foreign markets Monthly Market Data International marketing

Nei primi sette mesi del 2026 le esportazioni italiane mostrano un incremento sul 2025, mentre le vendite all'estero dei principali concorrenti calano [ Read all ]

How to identify foreign markets with the greatest potential using Market Selection: the case of boneless hams

Published by Mauro Badanelli. .

Marketselection International marketing

Identifying the foreign markets on which to focus commercial resources is a crucial step in the internationalisation process. The choice cannot be based exclusively on the current size of demand or on... [ Read all ]

Leather Machinery: After the 2026 Downturn, the Outlook for World Trade in 2027-2028

Published by Mauro Badanelli. .

Industrial equipment Forecast International marketing

2026 is shaping up to be a year of contraction in world trade of machinery for the manufacture or repair of leather or hide articles (HS845380), following the levels reached in 2025. According to Expo... [ Read all ]

Tariffs Over Time: Tracking the U.S. Market Month by Month

Published by Marzia Moccia. .

Food&Beverage United States of America Monthly Market Data International marketing

The Italian Pasta Case Study: Quantities, Prices, and Market Shares [ Read all ]

Beyond Kilometers: The Business Distance from Italy

Published by Luca Surace. .

Macroeconomic analysis Italy International marketing

Business distance helps assess how close or distant foreign markets really are [ Read all ]

Leather goods machinery: Italian leadership in the world trade

Published by Mauro Badanelli. .

Industrial equipment Conjuncture Foreign markets International marketing

The international trade fair for machinery and technologies for footwear, leather goods and tanning, Simac Tanning Tech, will take place from September 15 to 17 at the Rho Fiera exhibition centre, b... [ Read all ]

Footwear: a mapping of global production

Published by Mauro Badanelli. .

Industries Foreign markets International marketing

As highlighted in a previous article published in Magazine International, export figures for the first half of 2026 show different performances among the main footwear-producing Countries. These res... [ Read all ]

Metalworking Machine Tools: Leading and Lagging World Markets in Q2 2026

Published by Marcello Antonioni. .

Industrial equipment Conjuncture Export markets International marketing

In Q2 2026, the United States, Canada, and France drove global metalworking machine tool sales, while Vietnam, Turkey, and Italy acted as a drag [ Read all ]

Footwear: how are the manufacturing Countries performing in the first half of 2026?

Published by Mauro Badanelli. .

Conjuncture Industries Foreign markets International marketing

After analyzing the dynamics of global trade in footwear machinery in a previous article, attention now shifts to the finished product, in order to examine the most recent performance of the main foot... [ Read all ]

Footwear Machinery: the map of Growing and Slowing markets in Q2 2026

Published by Mauro Badanelli. .

Industrial equipment Conjuncture Foreign markets International marketing

For exporting companies, the international context is changing increasingly rapidly. Relying on consolidated year-end data often means arriving too late. Having indicators updated to the second quarte... [ Read all ]