International marketing
There are 143 Articles in this section
Global trade in footwear machinery: China dominates, Italy leads the way in premium technology
Published by Mauro Badanelli. .
Industrial equipment Conjuncture Foreign markets International marketingThe footwear machinery industry represents one of the pillars of manufacturing innovation in the fashion sector. In an increasingly competitive environment, characterized by global markets, growing ... [ Read all ]
Blue jeans, shifting geographies: the challenge faced by new manufacturing Countries to China and Bangladesh
Published by Mauro Badanelli. .
Fashion Export Foreign markets International marketingBlue jeans: an iconic fashion product Blue jeans are one of the iconic products of the apparel industry, with a well-established presence in markets around the world and demand spanning generat... [ Read all ]
Dyeing machinery: innovation and sustainability at the heart of a changing supply chain
Published by Mauro Badanelli. .
Industrial equipment Export Foreign markets International marketingDenim is one of the cornerstones of the global apparel industry. Every year, billions of garments are produced and sold worldwide, fueling demand from fast fashion brands, premium manufacturers, and... [ Read all ]
Denim: how global trade is changing amid new materials and competitive pressure
Published by Mauro Badanelli. .
Fashion Internationalisation Export International marketingThe evolution of denim in fashion Denim is one of the most iconic and versatile fabrics in the history of apparel. Its origins date back to the 17th century and are linked both to the Italian cit... [ Read all ]
Plastics processing machinery: sectors where Italy leads the way
Published by Mauro Badanelli. .
Industrial equipment Foreign markets International marketingAs documented in this article, Italy ranks among the world's leading exporters in the plastics processing machinery industry, holding the 3rd position worldwide in 2025. The aim of this analy... [ Read all ]
In the plastics processing machinery sector, Italy maintains its role as technological leader
Published by Mauro Badanelli. .
Industrial equipment Competitor analysis Foreign markets International marketingAs highlighted in a previous article dedicated to the plastics processing machinery industry, Italy plays a leading role among the world's major technology suppliers. In fact, Italy ranks third worl... [ Read all ]
Plastics processing machinery: what are the main markets and how is the competitive landscape evolving?
Published by Mauro Badanelli. .
Industrial equipment Conjuncture Industries International marketingPlastic processing machinery represents one of the most important technological pillars of modern manufacturing supply chains. Through processes such as injection moulding, extrusion, blow moulding ... [ Read all ]
Space Economy: the new space race
Published by Marzia Moccia. .
High-tech International marketingThe space economy is playing an increasingly important role in the global economic and technological landscape. The growing diffusion of space-related products and services now influences not only t... [ Read all ]
Hollow glass manufacturing machinery: Italy strengthens its position in global markets
Published by Mauro Badanelli. .
Internationalisation Industrial equipment Foreign markets International marketingIn a competitive landscape marked by increasing pressure from Asian manufacturers and the strong technological specialization of the world's leading exporters, the Italian hollow glass manufacturing m... [ Read all ]
The Global Market for Hollow Glass Manufacturing Machinery: Trade Trends and Italy’s Competitive Position
Published by Mauro Badanelli. .
Internationalisation Industrial equipment International marketingFrom everyday food and beverage bottles to high-performance pharmaceutical containers, hollow glass products have undergone a remarkable technological transformation over the past decades. Growing r... [ Read all ]